everywhere you go

OK, this was unexpected. I found Kelly Rowland's World Cup theme song (CD) and a press release in my post box today.

I'm pretty sure I'm not the station manager at Rock Out Radio, but I was curious, so I opened it.

May I also point out it had no return address.

Inside, I found a thick press release titled "Kelly Rowland confirms collaboration with African artists". The document went on for another 18 pages, but I stopped reading at page 1. The CD cover is very eye catching and certainly futuristic. Then I listened to the song.

Well, I think Americans shouldn't fake an interest in soccer to extend their world domination agenda. Soccer is more of a 'rest of the world thing'. The song, called "Everywhere you go", is full of electronic jingles, I got bored soon after 10 seconds. And come on, that title is so MTN.

To the people at MB Publicity, specifically GK and EM, check your mailing addresses and don't just copy and paste. It may also help to call people before sending them world cup theme songs that need airplay. I don't own a mass media outlet, except this small corner of the internet. I doubt my kind of publicity is the kind you were looking for.